A marketing degree is among the most sought out degrees in the world today. Both at an undergraduate and graduate level, a marketing degree offers various specialization courses. In fact, according to the Bureau of Labor Statistics (BLS), the number of jobs in the advertising and marketing domain is predicted to increase by 8% in the next decade.
Table of Contents
Common Skills needed to succeed in this domain
There are many different career pathways that one can follow as a profession in the marketing domain.
Creativity, good writing skills, design sense, communication, effective research skills, and understanding clientele are some of the many skills that are common across these sectors.
10 Best Jobs You Can Get With a Marketing Degree
Here’s a list of 10 of the most sought out jobs that one can get with a Marketing Degree:
1. Brand Manager
Brand Managers design the look and feel of brands, campaigns and any organisation as a whole. They decide the colours, typography, voice and other visual experiences, theme tunes, and more for a brand and come up with brand communication guidelines, which is reflected in every aspect of communication done by the brand.
2. Social Media Manager
A social Media Manager is responsible for all social media communications on different channels such as Instagram, LinkedIn, Facebook, and YouTube.
3. Sales Manager
A sales manager is responsible for creating and driving sales strategies for the sale of different products. Often people who aspire to be sales managers start their careers at a university level by driving college essays about sociology, organizing sales in university cafeterias, and flea market sales.
4. Event Planner
An event planner organizes events of various kinds and coordinates between various stakeholders such as venue partners, food partners, decorations, and more.
5. Fundraiser
A fundraiser’s job is to seek financial support for charities, any non-profit cause, or enterprise. To be a successful fundraiser, one must have the skill to convince people to donate for any cause.
6. Copywriter
A copywriter writes a copy. A copy is a piece of written content that is used to advertise goods and services on behalf of a client.
7. Digital Strategist
A digital strategist closely analyzes the different marketing channels, media platforms including but not limited to SEO, paid media such as television and radio channels, and advertisements to formulate a single cohesive strategy for any campaign or product launch.
8. Market Analyst
A market analyst studies the market to identify the selling and buying patterns, product, and market needs.
They are also responsible for identifying the economies of a particular geography.
9. Media Planner
A media planner plans a timeline at which content is released into the different media channels.
10. Public Relations Representative
Public Relations Representatives, or People’s Managers, work closely with people and maintain positive relationships between a company and its stakeholders, clients, and the general public.
Conclusion
In conclusion, marketing is one of the most creative and innovative career fields that exist today. Emerging technologies give people working in the marketing industry an opportunity to constantly come up with new ways to capture the attention of target demographics.
Marketing is a competitive field and equally rewarding for the interested. Honing one’s skills in this field from an early age will help them stand out and make a mark in the domain.
About the Author
Eric Wyatt is an MBA graduate, who holds a Master’s Degree in Business Administration, with a specialization in Marketing. He is a marketing consultant who works with firms around the world in developing their individual marketing strategies based on their domain, product/service use, and target demographic audience. He also writes articles that bring awareness to the various aspects of the marketing world in his spare time.
